Online Hospitality Training Modules

Developed by inhouse hospitality professionals to ‘Best Practice’ standards

Learning with Direction


Modules and programmes are available to buy directly online giving instant access to learning
Girl Learning with Direction


Meeting your business needs and providing options for multiple and group multi licence purchases

Working in partnership with the hotels division of the the AA

Direction Training offers AA members a 15% discount (not applicable to special promotions) on all of our eLearning modules and programmes.

Make Direction Training your elearning partner

Our Values 

A passion for hospitality drives the focus of Direction Training to deliver professional training for industry staff and to make professional learning accessible for the smallest business 

Direction Training, led by Judith and Graeme Clarke, have a background of operational and HR management in hospitality.



Judith started her career with Grand Metropolitan Hotels in London working mainly in Front Office before moving into Personnel & Training. She started Direction Associates in 1990 and has built a sound reputation along with a thorough knowledge of hotel businesses, both large and small.

For 5 years Judith was involved with the work of the Hospitality Best Practice Forum where she headed the team to develop and deliver business training packages for the Profit Through Productivity programme, managed and trained assessors for the Accredited in Meetings and Excellence Through People accreditations (AIM and ETP) and with the member professional academies of the Hospitality Skills Alliance (HSA), developed added value learning for hospitality staff and apprenticeships.



 Director of eLearning. Originally a Restaurant Manager in hotels, Graeme moved into Event catering with Ring & Brymer as Executive Restaurant Manager for the southern racecourses including Ascot, Epsom Sandown, Kempton Newbury and Worcester, then moving into the Group Food Services and Standards Manager role.

Joining Direction Associates in 1999, Graeme developed a Supervisory and Management Development programme working with international event companies.  Graeme feels the need to ‘keep his hand in’ every so often and is involved in key events such as, The Olympics along with Farnborough and Paris Airshows. Apart from his F&B and team development input, Graeme manages all things technical including the network portals and Learner Management Systems.